One database, sequencer and dialer for a founder who wants outbound without stitching tools together
The most complete solo outbound starter — as long as you accept that you are the SDR and Apollo is the engine, not the rep.
Flat-fee cold email sending with unlimited mailboxes, plus a lead database sold on credits
Excellent value if cold email is your channel — budget for the bundle, not the $47 headline, plus domains and mailboxes.
Setup: Same day · Control: Acts autonomously
Visit Instantly ↗ Compare all find & chase leads agents
Instantly is outbound cold email infrastructure first, and this listing treats it that way: it is not inbound lead capture. Its core job is sending at volume without per-seat penalties — you connect or buy many secondary mailboxes, warm them automatically, rotate sending across them, and run sequences with follow-ups, A/Z testing and a unified reply inbox called Unibox. Prospect finding is a separate, credit-based layer: its lead database and enrichment tools let you search for B2B contacts, verify work emails through a waterfall of providers, and push them straight into a campaign, while AI agents help write sequences and, on higher bundles, triage and draft replies. That split matters for budgeting, because sending and data are two subscriptions unless you buy a bundle. For a solo founder, Instantly fits when email is the main channel and the offer is already clear: you can test several angles cheaply, keep deliverability managed in one place, and read every reply yourself in Unibox. It will not do LinkedIn outreach, it will not research prospects as deeply as a dedicated enrichment workspace, and autonomous reply handling is an add-on tier rather than the base product. You also still need domains and mailboxes, which are real extra costs even though the platform fee looks flat and simple.
Flat fee per workspace for sending; lead credits and CRM are separate plans or bundles (Starter bundle combines both).
| Plan | Published price |
|---|---|
| Outreach Growth | $47/mo |
| Outreach Hypergrowth | $107/mo |
| Starter bundle (Outreach Growth + Growth Credits) | $94/monthly |
| Scale bundle | $194/monthly |
Integrations we verified: HubSpot, Salesforce, Pipedrive, Zapier, Make, Slack, Calendly, Google Workspace
One database, sequencer and dialer for a founder who wants outbound without stitching tools together
The most complete solo outbound starter — as long as you accept that you are the SDR and Apollo is the engine, not the rep.
Multichannel sequences across email, LinkedIn and calls, with warm-up and a built-in lead database
The best pick here if LinkedIn belongs in your sequence — just price the plan plus data credits together, not the headline alone.
Deliverability-focused cold email sending with unlimited mailboxes and agency-grade infrastructure
A strong, honest sending engine for a founder who brings their own list — the $39 headline becomes roughly $98-$153 once data is included.
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